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MEDIA CONTACT:
Van Holmes                                                                     
Yamaha Motor Corp., U.S.A.                                                                        
(714) 761-7370
                                                                                                                    
Yamaha Announces National Hunting and Fishing Day ATV Sweepstakes Winner
Yamaha Grizzly 450 EPS Donation Increases Awareness of National Hunting and Fishing Day
 
CYPRESS, Calif. – January 20, 2011 – Yamaha Outdoors is pleased to announce the winner of its third annual Yamaha-National Hunting and Fishing (NHF) Day ATV sweepstakes.  Determined by random drawing, Yamaha congratulates Natalie Uribe-De Freitas from Santa Clara, Calif., who has won a new 2011 Yamaha Grizzly 450 ATV with Electric Power Steering (EPS) valued at $7,499.
 
NHF Day was formalized by Congress as a public reminder that hunters, anglers and shooters are America’s premier conservation supporters who generate $100,000 every 30 minutes for fish, wildlife and habitat programs.  Scheduled annually on the fourth Saturday of September, the 2010 celebration of hunting, fishing and conservation took place on September 25 – with 120 registered events held in more than 40 states.  The events provided an opportunity to share the NHF Day message, introduce new participants to outdoor recreational activities, and demonstrate the positive impact these activities have on conservation efforts.   
 
“Yamaha is proud to continue its support of outdoor recreation and to help spread the National Hunting and Fishing Day message,” said Steve Nessl, marketing manager for Yamaha’s ATV/SxS group.  “Congratulations to Ms. Freitas.  We hope she will enjoy the new Grizzly 450 EPS in the field very soon.”
 
“I want to thank Yamaha for this incredible win and for sponsoring the National Hunting and Fishing Day Sweepstakes,” says Natalie Uribe-De Freitas, recipient of the 2011 Grizzly 450 EPS.  “My family and I are really looking forward to our very own ATV.”
 
Yamaha, through its relationships with organizations such as Ducks Unlimited, Safari Club International, Buckmasters, National Wild Turkey Federation, Outdoor Life’s Safe a Stream program and NHF Day, is a sustaining supporter of conservation efforts for outdoor recreational enthusiasts.  In addition to sponsoring outdoors conservation groups, Yamaha launched its OHV Access Initiative in January of 2008, and has since approved more than $1.5 million in GRANTs across the country supporting its mission of safe, responsible riding and open, sustainable trails. 
 
About Yamaha Motor Corp., U.S.A.
Yamaha Motor Corporation, U.S.A. (YMUS), a leader in the motorsports market, offers the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding line of products also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States.
 
Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.
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ATVs with engine sizes greater than 90cc are recommended for use only by riders age 16 years and older.